Ford Motor Company

Ford Motor Company (NYSE:F) Updates On January Retail Sales

Ford Motor Company (NYSE:F) U.S. retail sales jumped 6% to 120,400 vehicles in the month of January, while total sales dropped 1%. Fleet sales came at 52,212 vehicles, including daily rental, while government and commercial segments, dropped 13%. The fleet drop shows a robust year-ago comparison, with fleet client orders front-loaded at the start of 2016.

The details

Ford F-Series sales came at 57,995 trucks in the month of January, a 13% jump, sustained by strong retail gains from Super Duty and F-150. F-Series gained 19% at retail, with strong gains in all regions. January shows the best sales beginning for F-Series models since 2004.

Mark LaNeve of Ford said that the new year resulted in the strong customer demand for F-Series, Lincoln and strong SUV sales, particularly high-end models. This resulted in near-record firm average transaction rates for Ford, up $2,500 compared to a year earlier and far outpacing the January industry jump of $550.

Retail sales of company’s SUVs jumped 11% last month, resulting in overall SUV sales growth of 6%, with as many as 53,224 vehicles sold. Last month records the best-ever start for Ford SUVs. The sales of Lincoln came at 8,785 vehicles last month, the brand’s outstanding start in a decade. Robust performance from the Lincoln Continental, with as many as 1,167 cars sold, added to the brand’s 22% percent increase. Other contributors comprised Lincoln MKZ with total sales of 2,090, up 7%, then Lincoln MKC sales at 1,668, a 16% gain and MKX sales at 2,928, a 43% gain.

Ford Motor is an international mobility and automotive firm based in Dearborn. With about 62 plants and 201,000 employees globally, the firm’s core business comprises manufacturing, marketing, servicing and designing a full range of Ford cars, SUVs and trucks and also Lincoln luxury vehicles. In order to expand its business plan, Ford is pursuing emerging opportunities with diverse investments in electrification, mobility and autonomy.

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