According to data released by the Beverage Marketing Corporation, the U.S. liquid beverage market has grown at a significantly in 2014 after being relatively stagnant in 2013. The market has seen at the strongest growth it has seen in years; there are many factors that attribute to this, such as economic recovery. This and more contributed to the raise in liquid refreshment beverage volume, which hit 30.9 billion gallons last year. Here’s what Michael C. Bellas, CEO of Beverage Marketing Corporation had to say: “Beverages rebounded in 2014. Products that connect with what contemporary consumers want, like bottled water and functional offerings, added buoyancy to the ever-changing market.”
FBEC Worldwide Inc (OTCMKTS:FBEC) is definitely a company looking to be a part of another beverage boom. The company manufactures unique beverages that are distributable to markets both domestic and abroad. As of right now, FBEC Worldwide, Inc’s priority lies in customer satisfaction and the increase of their market sized. The company used eccentric marketing strategies that rely heavily on branding for demographic groups, and strong connections between communities and distributors.
On Friday, September 18th, FBEC Worldwide Inc (OTCMKTS:FBEC) announced that they were going to be re-launching their WolfShot™ Product. The WolfShot™ is an energy drink containing help. It was originally launched in August, but had some difficulties. Now, however, the company assures the public that they are taking all the steps necessary in order to guarantee success. For instance, they have “been working closely with the team at NeuMatter Methods” in order to finalize production runs, labeling, and packaging. “We have gone to great lengths to execute the model the company and shareholders expected with regards to what will be our official hard re-launch of our flagship product WolfShot™. We expect this launch to be a great success and positive catalyst for the Company as well as set the tone for additional product launches down the road,” CEO Jason Spatafora stated. In just the last five days, FBEC has seen lows of $0.0167 and a 65% difference with highs of $0.0277.